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Research papers

Junior 1991research

The JUNIOR '91 RESEARCH is a survey on a specialized collectivity: children. The survey is conducted on a sample of 3.078 children, aged Jun-13 years, and the main aim of the research is to measure readership of magazines for children. But it is also...

Catalogue: Seminar 1992: Children And Young People- Are They The New Consumers?
Authors: Giancarlo Ferreri, Carlo Pescetti
Companies: The Walt Disney Company, DOXA
June 15, 1992
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Citation

Ferreri and Pescetti (1992a, June 15). Junior 1991research. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/junior-1991research